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We seem to be doing fine without any "coaching" from
my management team.
They tell their team what to do and we expect them to do it.
Seems like a fair expectation?
However, let's consider the reality. On any given sales team, you are
going to have sales reps that can perform as you ask. Their individual
skills, their motivation, the personal goals they may have set, all
contribute to a sales rep who needs very little or no coaching.
Is this 100% of your team? Of course not!
We need to work with each sales rep to help them understand their
growth path.
We need to help those who may get frustrated to keep focused.
One of the things great coaches can do, is to help people get
focused and recognize their opportunities and their capabilities.
The sales manager/coach has a responsibility to use their players
in the most effective way to win more deals. It is up to us to match
skills with assignments. Even then, coaching and development will
need to occur with each rep so that the new assignment has the
proper foundation and direction from you.
Look at how Herb Brooks did it with the 1980 US Olympic Hockey Team.
TIME OUT
Let's not complicate this! Is there really a problem?
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